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Strategy is frequently sidelined by operational reactivity
The State of B2B Product Management
An in-depth worldwide survey of B2B product management professionals, exploring the realities of strategy, leadership, discovery, prioritization, product culture and the growing impact of AI.
425
total responses
37
countries represented
13.5
minute average completion
Key takeaways
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A significant disconnect exists between Product Leaders and their teams
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Product discovery remains under-prioritized
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AI adoption is high, but opportunities remain
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There is positivity about Product Management
Areas we covered
- Product Culture
- Vision & Objectives
- Strategy & Roadmaps
- Discovery & Prioritization
- The Product Trio
- Use and Impact of AI
- The Future of Product Management
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Download the report now! You can also get in touch with us about a deeper dive into the findings, a presentation for your company, or broader support on B2B product management.